P: Qual foi o impulso para criar o site Why Electrify?<\/strong><\/p>\n <\/p>\n
R: O projeto na verdade remonta a fevereiro de 2020, quando iniciamos uma nova iniciativa com o subcomit\u00ea Demand-Side Management. A cria\u00e7\u00e3o do subcomit\u00ea foi pr\u00e9-COVID e estabeleceu as bases para ser um ponto de contato de membros e auxiliar na programa\u00e7\u00e3o e an\u00e1lise para crescimento futuro.<\/p>\n
<\/p>\n
Avan\u00e7ando rapidamente, conforme nos aprofundamos em muitas avalia\u00e7\u00f5es de programas, notamos uma falta de educa\u00e7\u00e3o para os consumidores-membros aprenderem sobre a ind\u00fastria em constante mudan\u00e7a, o que est\u00e1 acontecendo com a tecnologia. Para onde eles v\u00e3o? V\u00e1rias cooperativas solicitaram a investiga\u00e7\u00e3o de um balc\u00e3o \u00fanico. A Hoosier Energy oferece muitos servi\u00e7os e educa\u00e7\u00e3o excelentes, mas eles estavam alojados em muitos locais virtuais. Ent\u00e3o, assumimos a responsabilidade de obter aprova\u00e7\u00e3o para a cria\u00e7\u00e3o deste projeto e o iniciamos em fevereiro de 2021, trazendo a Pioneer Utility Services, uma organiza\u00e7\u00e3o cooperativa de web design, e temos trabalhado neste projeto com seus designers desde mar\u00e7o de 2021.<\/p>\n
<\/p>\n
P: Quem ajudou a concretizar o site?<\/strong><\/p>\n <\/p>\n
R: Este foi um esfor\u00e7o de colabora\u00e7\u00e3o cruzada dentro da Hoosier. N\u00f3s nos unimos a Ryan Henderson e sua equipe de Recursos Energ\u00e9ticos Emergentes e Servi\u00e7os Ambientais com Angie Lee e Angela Dabney. Utilizamos muita equipe interna \u2013 Raina Lewis e Barbara Hirstius em Solu\u00e7\u00f5es de Gest\u00e3o de Energia, Trina Pardue em Comunica\u00e7\u00f5es desempenharam um grande papel no design do logotipo e utilizamos Linda Margison em EER muito. Em termos de cria\u00e7\u00e3o de conte\u00fado, foi realmente uma iniciativa de divis\u00e3o cruzada para reunir todos os recursos.<\/p>\n
<\/p>\n
E muito disso foi feito com a contribui\u00e7\u00e3o cont\u00ednua da cooperativa de membros. Criamos um comit\u00ea de dire\u00e7\u00e3o de cooperativas de membros que revisou o site, forneceu informa\u00e7\u00f5es sobre o nome, o layout e a marca durante todo o processo. Quando criamos a primeira vers\u00e3o beta, enviamos para o comit\u00ea para testar, para tentar quebr\u00e1-la, ent\u00e3o, no final do dia, acreditamos que nos esfor\u00e7amos para incorporar muitas informa\u00e7\u00f5es dos membros na cria\u00e7\u00e3o. N\u00e3o foi necessariamente uma iniciativa de cima para baixo da Hoosier Energy, foi um esfor\u00e7o de base para desenvolver o site.<\/p>\n
<\/p>\n
P: Qual \u00e9 o objetivo do site?<\/strong><\/p>\n <\/p>\n
N\u00e3o se trata realmente de promover programas espec\u00edficos, como um desconto de $50 em equipamentos el\u00e9tricos para gramado. Esse n\u00e3o \u00e9 o objetivo. \u00c9 educar o membro sobre a tecnologia em si \u2014 equipamentos el\u00e9tricos para gramado ou tecnologia de aquecimento e resfriamento ou eletrifica\u00e7\u00e3o ben\u00e9fica para fazendas \u2014 e ent\u00e3o direcion\u00e1-los de volta \u00e0 cooperativa local para obter mais informa\u00e7\u00f5es.<\/p>\n
<\/p>\n
Estamos realmente animados porque o site n\u00e3o \u00e9 apenas para o consumidor final, mas tamb\u00e9m para a equipe da cooperativa membro. Ent\u00e3o, se a equipe da cooperativa, um representante de atendimento ao cliente ou um representante de atendimento ao membro estiver interessado em aprender mais sobre eletrifica\u00e7\u00e3o ben\u00e9fica ou redes solares ou micro, temos recursos para eles mergulharem. N\u00f3s verificamos as informa\u00e7\u00f5es do site para que eles n\u00e3o se envolvam em informa\u00e7\u00f5es gerais tendenciosas da web. Ele tem uma lente de utilidade, e podemos fornecer informa\u00e7\u00f5es da NRECA, IEC, Beneficial Electrification League, etc.<\/p>\n
<\/p>\n
P: Como ser\u00e1 o futuro do site?<\/strong><\/p>\n <\/p>\n
R: Acho que uma das maiores pe\u00e7as da nossa ind\u00fastria \u00e9 que ela muda a cada dia. Com este site, n\u00e3o queremos ser est\u00e1ticos. Se voc\u00ea visitar o site, h\u00e1 muitos recursos diferentes sobre gera\u00e7\u00e3o distribu\u00edda, cr\u00e9ditos de energia renov\u00e1vel, microrredes, tecnologia de baterias e assim por diante. Queremos desenvolver n\u00e3o apenas uma biblioteca de recursos, mas incluir o que h\u00e1 de novo e tend\u00eancia.<\/p>","protected":false},"excerpt":{"rendered":"A Hoosier Energy e suas 18 cooperativas associadas anunciaram o lan\u00e7amento do site \u201cWhy Electrify\u201d em 1\u00ba de mar\u00e7o. Projetado como um site de recursos educacionais para membros e consumidores, www.whyelectrify.com oferecer\u00e1 recursos e"},"author":1,"featured_media":7408,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[50,18],"tags":[],"class_list":["post-6448","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qa","category-spotlight-stories","category-50","category-18","description-off"],"acf":false,"yoast_head":"\r\n
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<\/p>\n