P: \u00bfCu\u00e1l fue el \u00edmpetu para crear el sitio Why Electrify?<\/strong><\/p>\n <\/p>\n
R: El proyecto en realidad se remonta a febrero de 2020 cuando comenzamos una nueva iniciativa con el subcomit\u00e9 de Gesti\u00f3n del lado de la demanda. La creaci\u00f3n del subcomit\u00e9 fue anterior a COVID y sent\u00f3 las bases para ser un punto de contacto de los miembros y ayudar en la programaci\u00f3n y el an\u00e1lisis para el crecimiento futuro.<\/p>\n
<\/p>\n
A medida que avanzamos r\u00e1pidamente en muchas evaluaciones de programas, notamos una falta de educaci\u00f3n para que los miembros-consumidores aprendan sobre la industria en constante cambio, lo que est\u00e1 sucediendo con la tecnolog\u00eda. \u00bfA d\u00f3nde van? Varias cooperativas solicitaron investigar una ventanilla \u00fanica. Hoosier Energy ofrece una gran cantidad de excelentes servicios y educaci\u00f3n, pero estaban alojados en muchas ubicaciones virtuales. As\u00ed que nos encargamos de obtener la aprobaci\u00f3n para la creaci\u00f3n de este proyecto y lo iniciamos en febrero de 2021, trayendo Pioneer Utility Services, una organizaci\u00f3n cooperativa de dise\u00f1o web, y hemos estado trabajando en este proyecto con sus dise\u00f1adores desde marzo de 2021.<\/p>\n
<\/p>\n
P: \u00bfQui\u00e9n ayud\u00f3 a hacer realidad el sitio?<\/strong><\/p>\n <\/p>\n
R: Este fue un esfuerzo de colaboraci\u00f3n cruzada dentro de Hoosier. Nos vinculamos con Ryan Henderson y su equipo de Recursos Energ\u00e9ticos Emergentes y Servicios Ambientales con Angie Lee y Angela Dabney. Utilizamos mucho personal interno: Raina Lewis y Barbara Hirstius en Energy Management Solutions, Trina Pardue en Communications jug\u00f3 un papel importante en el dise\u00f1o del logotipo y utilizamos mucho a Linda Margison en EER. En t\u00e9rminos de creaci\u00f3n de contenido, realmente fue una iniciativa de varias divisiones para reunir todos los recursos.<\/p>\n
<\/p>\n
Y mucho de esto se hizo con aportes continuos de las cooperativas miembros. Creamos un comit\u00e9 directivo de cooperativas miembro que revis\u00f3 el sitio, proporcion\u00f3 informaci\u00f3n sobre el nombre, el dise\u00f1o y la marca durante todo el proceso. Cuando creamos la primera versi\u00f3n beta, la enviamos al comit\u00e9 para que la probara, para intentar romperla, as\u00ed que al final del d\u00eda creemos que nos esforzamos por incorporar muchos aportes de los miembros en la creaci\u00f3n. No fue necesariamente una iniciativa de arriba hacia abajo de Hoosier Energy, fue un esfuerzo de base para desarrollar el sitio.<\/p>\n
<\/p>\n
P: \u00bfCu\u00e1l es el objetivo del sitio?<\/strong><\/p>\n <\/p>\n
En realidad, no se trata de promover programas espec\u00edficos, como un reembolso de $50 en equipos el\u00e9ctricos para el c\u00e9sped. Ese no es el objetivo. Es para educar al miembro sobre la tecnolog\u00eda en s\u00ed misma (equipo el\u00e9ctrico para el c\u00e9sped o tecnolog\u00eda de calefacci\u00f3n y refrigeraci\u00f3n o electrificaci\u00f3n beneficiosa para la granja) y luego dirigirlo a su cooperativa local para obtener m\u00e1s informaci\u00f3n.<\/p>\n
<\/p>\n
Estamos muy entusiasmados porque el sitio web no es solo para el consumidor final, sino tambi\u00e9n para el personal de las cooperativas miembros. Entonces, si el personal de la cooperativa, un representante de servicio al cliente o un representante de servicio a los miembros est\u00e1 interesado en obtener m\u00e1s informaci\u00f3n sobre la electrificaci\u00f3n beneficiosa o las redes solares o microrredes, tenemos recursos para que se sumerjan. Examinamos la informaci\u00f3n del sitio web para que no participen en informaci\u00f3n general sesgada de la web. Tiene una lente de utilidad y podemos proporcionar informaci\u00f3n de NRECA, IEC, Liga de electrificaci\u00f3n beneficiosa, etc.<\/p>\n
<\/p>\n
P: \u00bfC\u00f3mo se ve el futuro del sitio?<\/strong><\/p>\n <\/p>\n
R: Creo que una de las piezas m\u00e1s grandes de nuestra industria es que est\u00e1 cambiando todos los d\u00edas. Con este sitio web, no queremos ser est\u00e1ticos. Si visita el sitio, hay muchos recursos diferentes sobre generaci\u00f3n distribuida, cr\u00e9ditos de energ\u00eda renovable, microrredes, tecnolog\u00eda de bater\u00edas, etc. Queremos hacer crecer no solo una biblioteca de recursos, sino tambi\u00e9n incluir las novedades y las tendencias.<\/p>","protected":false},"excerpt":{"rendered":"Hoosier Energy y sus 18 cooperativas miembro anunciaron el lanzamiento del sitio web "Por qu\u00e9 electrificar" el 1 de marzo. Dise\u00f1ado como un sitio web de recursos educativos para miembros y consumidores, www.whyelectrify.com ofrecer\u00e1 recursos y"},"author":1,"featured_media":7408,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[50,18],"tags":[],"class_list":["post-6448","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-qa","category-spotlight-stories","category-50","category-18","description-off"],"acf":false,"yoast_head":"\r\n
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<\/p>\n